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Case Study: Abu Bakar Younis, Chemical Engineer. Non-Target. Deutsche Bank IBD. Return Offer. Free Content Only.

  • 3 days ago
  • 4 min read

At a Glance

Candidate

Abu Bakar Younis

University

University of Manchester (non-target for IB)

Degree

MEng Chemical Engineering

Investment

£0 — free content only

Sessions

Zero — no paid coaching, no calls

Outcome 1

Deutsche Bank Spring Intern — IBD Origination & Advisory, London

Outcome 2

Deutsche Bank Summer Analyst 2025 — IBD Origination & Advisory (return offer)

Outcome 3

Project Engineer, Glencore UK (concurrent)

Starting point

No industry knowledge. No application prep. End of 2024.

What worked

Honesty and no fluff — candidate's own words


Before

MEng Chemical Engineering student, University of Manchester.

No knowledge of the industry or application process.

Zero IB experience. Non-target degree, non-target university.

Started following ECS content: end of 2024.


After

Deutsche Bank Spring Intern — IBD Origination & Advisory, London.

Return offer received.

Deutsche Bank Summer Analyst 2025 — IBD Origination & Advisory, London.

Concurrent: Project Engineer, Glencore UK.


The Problem

No industry knowledge. Non-target degree. Non-target university. One application cycle.


Abu Bakar was a Chemical Engineering student at Manchester — neither the degree nor the university that investment banks structure their campus recruitment around. He had no background in finance, no understanding of the application process, and no network inside the industry.

The structural disadvantage was significant. Deutsche Bank IBD Origination & Advisory recruits overwhelmingly from target universities and finance-adjacent degrees. A Chemical Engineer from Manchester competing for one of the most competitive seats in the London IB market is precisely the profile that standard application advice fails: too non-standard for a template, too serious a candidate for a shortcut.

He arrived at end of 2024 knowing nothing. The application windows were open. He had one cycle.


The Solution

Free content. Deployed systematically. No fluff.


No sessions. No programme. Free ECS content consumed and applied consistently from end of 2024 through the application and interview process.

In Abu Bakar's own words: what worked was the honesty and the absence of generic advice — the direct, structure-first approach to application and interview preparation that the ECS content delivers.


  • Application structure — ECS frameworks applied to written applications to produce specific, differentiated answers that did not default to generic language. For a non-target candidate, precision at written stage is non-negotiable.

  • Commercial Fluency™ — transition from surface-level awareness to the analysis of markets, firms, and client implications that IBD interviewers screen for. A Chemical Engineer discussing origination and advisory requires a higher bar of commercial specificity, not a lower one.

  • Interview preparation — competency and motivational frameworks from free content deployed to navigate the specific demands of IBD interview sequences at a bulge bracket.

  • Honesty over polish — the ECS content does not coach candidates to perform. It builds the actual understanding that selection processes are designed to identify. That substance is what converted a non-target STEM candidate into an IBD return offer.


The Result

Spring Week. Return offer. Summer Analyst. Glencore. All from free content.


Abu Bakar secured a Deutsche Bank Spring Internship in IBD Origination & Advisory — one of the most selective spring programmes at a bulge bracket in London.


He received a return offer. He is now an Incoming Summer Analyst at Deutsche Bank IBD Origination & Advisory, London, commencing 2025.


Concurrently: Project Engineer at Glencore UK across international midstream and downstream oil assets.


Zero pounds spent. Zero sessions. Free content consumed at end of 2024 with no prior industry knowledge. By the close of the cycle: IBD at Deutsche Bank. Return offer confirmed. Summer Analyst role secured.


This is the profile the ECS system is designed for. Not the candidate who had every advantage and needed a polish. The candidate who had the profile that standard recruitment was not designed to convert — and who got in anyway because the content gave him the system.


ROI

Metric

Result

Client Investment

£0 (free content only)

Primary Outcome

Deutsche Bank IBD Spring Intern, London

Secondary Outcome

Return offer received

Confirmed Role

Deutsche Bank IBD Summer Analyst 2025, London

Additional Outcome

Project Engineer, Glencore UK

Starting Point

No industry knowledge, end of 2024

Time to First Offer

Approximately one application cycle

NQ Salary Track

Bulge bracket IB analyst → associate → VP trajectory


Testimonial

In Abu Bakar's own words.


"Yes it did actually, I was following your posts around the end of 2024, when I knew nothing about the industry and application prep. What helped was the actual honesty and no fluff so thankyou for that."

— Abu Bakar Younis, MEng Chemical Engineering, University of Manchester — Deutsche Bank IBD Summer Analyst 2025 (return offer)


"The strongest career strategist I have encountered — anywhere in the world."

— Kristin Irish, Former Head of IB Campus Recruiting, UBS Investment Bank, New York | Former Deputy Director of Career Development, Yale School of Management


About the Author

By Hassan Akram | Founder, Elite Careers Strategy | Former Recruiter, Buy-Side and Sell-Side | 10,000+ Applications Reviewed | 100+ Outcomes Across London, New York and Hong Kong | Candidates From 10+ Countries Including Singapore, India and the USA | Harvard, MIT and Yale MBA Club Sessions | Times of India Columnist | Offer-Engineering for Elite Careers™ | Mayfair, London


Application-only. 100+ documented outcomes across London, New York and Hong Kong.


Outcomes vary. Past results do not guarantee future results. Some clients anonymised, all evidence on file.


Your Move

If you're facing rejection after rejection, the problem isn't you.

It's the system you're using.




  • We work with just 30 clients globally per year across all programmes, with just 5 in the flagship programme.



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© 2025 Elite Careers Strategy, formerly City Careers Coach. All rights reserved. 

DISCLAIMER: We are not affiliated with any firm or organisation listed on this website. Historical outcomes and candidate statements used with permission where stated. Third-party firm/university names and marks are used for context only — no affiliation, sponsorship, or endorsement. Results depend on the candidate and the market; no guarantees. Evidence is held on file for stated outcomes (redacted where necessary). Harvard/Yale/MIT references relate to invited MBA student club/society sessions, and we are not affiliated to these universities. The statement referring to salary forecasts refers to an NQ salary at White & Case, which has historically high trainee retention rates. Third-party publications shown for context only. No affiliation, sponsorship, or endorsement implied.

 

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